Ever notice how it’s so much easier to think of ideas that won’t work for a project? I’m currently designing a high-end brochure for an antique rug gallery (i.e. cartoon rugs are a big no-no). So, it’s incredibly refreshing to switch gears and think in a completely different creative light. It’s also a great brainstorming tool to get unstuck in a creative block.
Set the intention to think of the most outrageously WRONG solutions for your project. You’ll not only crack yourself up with your ideas (and imagining how your client would react if you actually presented them), but it’s also a great technique that (eventually) will lead to the right creative solution.
To get started, what’s the most hilarious caption you can think of for this cartoon?
